The Business Case
There is a compelling business case for making tourism accessible for blind and low vision visitors. The combination of social necessity and economic opportunity offers a special motivation to develop a more inclusive travel sector. Tourism destinations should prioritise catering to blind and low vision visitors to not only ensure inclusivity but also tap into an
underserved market. Creating such accessibility can boost the competitiveness of tourism businesses and make it easier for everyone to enjoy their experience. Accessibility for blind and low vision visitors offers both the visitors and tourist destinations a golden opportunity.
This business case highlights the economic, social, and ethical benefits of making tourism destinations more accessible for this demographic.
Read more on:
– What is Accessible Tourism?
– What is Accessibility About?
– Why Focus on Making Tourism Accessible for Blind and Low Vision Visitors?